The Cybersecurity Administration of China (CAC) today announced that it will strictly investigate and deal with the use of artificial intelligence (AI) technology to impersonate public figures, and has recently disposed of nearly 4,000 accounts. Well-known Chinese actress Wu Yu recently published an angry article criticizing a video account that fakes her image and voice and sells merchandise. They are also in the sanctions list.
Wu Yu, who played the crown princess in the historical drama “The Ming Dynasty”, posted an angry post on October 18 that the video account “Sister Hua’s Beauty Diary” used AI technology to fake her image and voice for live streaming.
“Sister Hua’s Skin Beauty Diary” uses the method of “contains AI-generated ingredients” labeling to release skin care products with “similar styles of celebrities and recommended by Wu Yu”. After Wu Yu criticized it, the video account was permanently banned by the platform.
In response to problems such as using AI technology to falsely sell goods, attract fans and divert traffic, and impersonate famous public figures to mislead netizens, the Cyberspace Administration of China has recently urged website platforms to carry out in-depth and centralized rectification, and strictly investigate and deal with them, the Cyberspace Administration of China said on its official website today. A total of more than 47,000 illegal messages have been cleared, and 3,961 accounts have been settled.
The Cyberspace Administration of China has compiled and listed four specific types of cases, including unauthorized impersonation of public figures to sell goods; misuse of the image of public figures to create rumors and messages; impersonating public figures to attract users’ attention; and production of obscene material to defraud public figures.
